CHOV is an independent gallery in the middle of a small Czech village that introduces art to the surrounding population. The gallery's alternative approach is reflected in the posters, which are often animated and their form enhances the feeling of the exhibition rather than literally presenting the artist's work in the poster itself.
Daniel Šmíra is Prague based graphic & motion designer. In the designer's portfolio we can find an extensive approach to technology, which he translates into his works. He uses animation, 3D software and various techniques to create his motion posters, which tell us that a static poster is just one captured frame among many others.